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Why Businesses should use Sprout Social?
Sprout Social, a social media management tool, has been created to help businesses to extend their social media presence. It is simple to use and has an intuitive user interface. Its extraordinary functionalities are effective and result oriented.
Here are a few advantages of Sprout Social:
- Helps to build and maintain social community.
- Delights customers by responding immediately.
- Successfully reaches audience.
- Manages social portfolio.
- Improves social media ROI.
- Helps in company’s overall growth.
- Helps to manage customer relationship with an integrated social CRM.
Incredible features of Sprout Social:
Extensive Support (it provides cross-channel support)
Sprout Social supports different social networking sites such as Twitter, Facebook and LinkedIn personal profiles and Google+ company pages.
Flexible Integration
Sprout Social can be easily integrated with Google Analytics. This feature is quite useful because it helps to monitor social media updates, traffic sources, and much more. In fact, it can also be integrated with Feedly. Feedly collects all the blog posts from the sites you subscribe to.
“Sprout Social helps you to measure responsiveness, analyse social media trends and benchmark performance against competitors.”
Social media CRM
This feature is amazing because it helps to manage social contacts and track customer conversation history, which ultimately helps in building strong relationships with customers.
Sprout Queueing
You can schedule your blog posts for sharing. You can also specify the time and date of post to be delivered.
“Sprout Social helps you to draft, schedule, queue and post messages from one window.”
Team-based Functionality
Businesses like this functionality because it helps them in team collaboration.
Discovery Functionality
Use this feature to find relevant people to follow. This allows you to follow people on different platforms such as Twitter, Facebook, etc.
Comprehensive Reporting
Sprout Social offers a great variety of standard reports in a visually attractive format. You can export this information in pdf or csv formats according to your requirements.
“Sprout Social is a great social media management platform that provides engagement, publishing, analytics and collaboration tools.”
Smart inbox
You can bring all of your messages from all profiles into a single section which help you to engage and respond to customers across different social networks such as Twitter, Facebook, Messenger, Google+ and Instagram, etc.
“Sprout Social helps you to connect with customers, solve issues and create brand advocates.”
Handles multiple networks
Sprout’s social media publishing tools are perfect for managers and marketers. It helps them to schedule and post messages to Facebook, Twitter, Google+, and LinkedIn simultaneously.
Mobile apps
You can use its mobile apps to view, edit and add to your team content calendar. You can schedule, queue, draft and publish messages across all your social media profiles in real-time.
“Sprout Social centralises all of your social activity to help you gain efficiency and find real results”.
Irrespective of the size of your company, you can use Sprout Social to build your brand.