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Proven SEO techniques can improve the overall experience of a user by making a website usable, reliable and smooth.  However, you need knowledge to achieve this. It is important to focus on: Time spent on a website Bounce rate Broken links Pages views Inbound and outbound links, etc. Here are a few ways to gain website’s rankings: Use Search Console Helper (Search Console H...

Digital marketing has changed everything from marketing procedures to buying process. In fact, it has completely transformed SEO, SEM, PPC, and many other aspects of internet marketing. If you are still using old marketing tactics, it’s time to change. Here are a few ways to improve your existing marketing:   Focus on quality  When it comes to SEO, stick to a very simple rule,...

Digital marketing has redefined the concept of marketing. Hence, it comes as no surprise when we find that businesses are becoming more and more aggressive in their approach. Let’s find out how digital technologies are influencing business models and helping businesses raise the bar. Here are a few Digital marketing trends:   Marketing Automation  IDC predicts that the overa...

Today, consumers have higher expectations from businesses that is why content marketing is more important than ever.  According to Content Marketing Institute, Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content. According to certain studies: Content Marketing helps your brand to become prominent and recognisab...

Do you use various digital platforms to gain success? Are you looking for advanced tools to extend your brand’s reach? Are you looking for better communication strategies and tools? Here are a few advanced digital marketing tools to improve the growth of your business and extend its reach. Circloscope  This is an effective and easy to use circle management tool that can ...

Internet is undergoing revolution.  Over the next few years, this process will accelerate and change the way online businesses do their work. Online marketing and specifically SEO is not only taking centre stage, but also becoming the main player in branding. This means all industries need to embrace SEO. Advanced SEO techniques may be at the heart of future competitiveness because it has the ...

Today, worldwide business owners choose BigCommerce because it is one of the best eCommerce platforms. This platform is complete, scalable, and effective and provides an extensive support to websites. It provides complete back-end assistance that makes it an obvious choice. Business owners choose this platform because it: Improves traffic Increases sales Enhances conversions Improves ...

Storify is a popular social network service that helps users to create and share stories using social media platforms such as Twitter, Facebook and Instagram. Worldwide business owners use it to spread messages and connect with customers. Marketers love to use it because it allows them to create fresh stories around their products and services. They can add text, images and other elements to co...

Do you want to consider social media marketing for your business? Do you want to transform your old online marketing strategies? If you are switching to Instagram, you are doing the right thing at the right time. Instagram has become one of the most powerful tools for online marketers. Statistics: Instagram has more than 500 million monthly active users. More than 80 million photo...

Online store owners face challenges like reduced traffic, low ranks, and poor visibility.  So, it is important to focus on search engine optimisation strategies. Here are a few time-tested search engine optimisation strategies to improve visibility as well as online sales: Statistics: 81% of shoppers research products online before purchasing. 61 % read products’ reviews before maki...